Does your online marketing strategy include things like “conversion,” “ROI” and “new customers?” If the answer is yes, then landing pages are something you’ve thought long and hard about. Landing pages broker the exchange of information between you and the interested party. Combining an eye-catching offer button with an effective landing page can turn [...]
Continue reading...19. May 2010
Page titles are one of the biggest factors that search engines look at when trying to figure out what a given page on your website is all about, so keep these simple Dos and Don’ts in mind the next time you’re optimizing your website. Dos 1. Be Specific Every page on your site should have [...]
Continue reading...17. May 2010
Have you ever been listening to a presentation and viewed a slide that was so terrible it made you instantly want to walk out of the room? Good people make bad presentations. Why? Sometimes it’s because they think making a good one takes too long; other times it’s because they don’t understand what makes a [...]
Continue reading...17. May 2010
Small business owners are discovering that social media marketing is quickly becoming an important method for driving business growth. While the idea of using “free tools” to drive marketing can be exciting, this excitement is often followed with the realization that these tools take time and commitment. At the end of the day, the million-dollar [...]
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29. May 2010
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